#SmallBiz #Marketing

It’s a new year and time to reflect on all that you want to accomplish in the next twelve months. Changes, accomplishments, new ventures. Creating the next chapter in your company’s history. Now we all know that most people fail at achieving their New Year’s resolutions. However, businesses should not set themselves up to fail, especially if there is much to be done to grow the business. Perhaps you should consider these business growth agenda items for the new year: 1. De

Posting for your business on social media is standing operating procedures these days. According to eMarketer, among US businesses with at least 100 employees, 87% used social media for marketing in 2016, with 88% scheduled to so in 2017. But many of them face multiple challenges or have not felt the benefits of posting. While there are numerous companies that do not measure their efforts, there are countless others that have the daily challenge of negative posts and their

As business owners, or entrepreneurs, we have all been there. That point when you ask yourself “how do I create the digital presence I need to promote my business?” You may follow up with…on little to no budget. As much as you want to hire someone to do it for you, its not that easy to find someone in your startup price range. You also have a number of different digital needs. You may make the decision to do it all yourself, but begin to wonder how can you accomplish this

You’ve started a business. Congratulations! Now what?.... You’re an expert in what you do and you’ve made that decision to start your own business. You are ready to make some big decisions, but not confident in what those decision need to be. To market your business you need a plan to attract customers and to keep them coming back. You need a marketing strategy so to secure a greater share of the market. You need to watch your budget, but make sure that marketing is a lin

How many hats do you wear? In an era where men and women only wear hats for a special occasion or when they do not want to brush their hair prior to leaving the house, we find that businesspeople attempt to wear many different hats during the course of their day. For some, they have spent years of schooling and additional years in the business world developing themselves into industry experts. For others, they have taking to wearing them out of necessity. There are far too ma