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Successful advice for Small Business Marketing success by Howard Wolpoff
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    The Power of Content
    Howard Wolpoff
    • Mar 7, 2017
    • 3 min

    The Power of Content

    Social Media has many merits, but trying to understand how to leverage the power of content can be challenging. Those that can develop th...
    3 views0 comments
    How many hats do you wear during your business day?
    Howard Wolpoff
    • Feb 22, 2017
    • 3 min

    How many hats do you wear during your business day?

    How many hats do you wear? In an era where men and women only wear hats for a special occasion or when they do not want to brush their ha...
    2 views0 comments
    A Space Invasion
    Howard Wolpoff
    • Feb 9, 2017
    • 3 min

    A Space Invasion

    For years I wondered from a distance about the lives of people who travelled for work on a regular basis. What types of challenges did it...
    2 views0 comments
    Get By With A Little Help From Your Friends
    Howard Wolpoff
    • Jan 25, 2017
    • 3 min

    Get By With A Little Help From Your Friends

    Do you have friends that have ever asked if they could help you in any way? It may have been a causal comment or it may have been focused...
    4 views0 comments
    Where To Start When Marketing Your Business
    Howard Wolpoff
    • Jan 10, 2017
    • 2 min

    Where To Start When Marketing Your Business

    The panic. The concern. The stress. All small business owners have it. You have an idea and a plan to sell a product, offer a service, ma...
    5 views0 comments
    Personal branding begins as early as pre-school
    Howard Wolpoff
    • Dec 19, 2016
    • 3 min

    Personal branding begins as early as pre-school

    Personal branding begins as early as pre-school. In nursery school, you may have been “advanced for your age” or “so sweet” or even “The...
    3 views0 comments
    Should You Give A Damn About Your Bad Reputation?
    Howard Wolpoff
    • Aug 23, 2016
    • 2 min

    Should You Give A Damn About Your Bad Reputation?

    How important is your reputation? A better question would be: is there a time when your reputation is not important? Your parents instill...
    2 views0 comments
    Ads Matter, But So Does The Message
    Howard Wolpoff
    • May 26, 2015
    • 3 min

    Ads Matter, But So Does The Message

    Placed on top of the page is a coupon sticker, which is a popular advertising option with this paper. This morning's ad was promoting th...
    6 views0 comments
    Radio ads have better recall than web: survey.
    Howard Wolpoff
    • Jul 25, 2014
    • 1 min

    Radio ads have better recall than web: survey.

    Inside Radio shared this information on the strength of radio this morning. As marketers rush to go digital, a new survey commissioned b...
    5 views0 comments
    More men taking the reins of the shopping cart
    Howard Wolpoff
    • Oct 31, 2013
    • 6 min

    More men taking the reins of the shopping cart

    There seems to be a universal understanding in the grocery world that the household food shopping is done solely by women. Supermarkets a...
    4 views0 comments
    We are now JAX...Officially
    Howard Wolpoff
    • Sep 3, 2013
    • 2 min

    We are now JAX...Officially

    Something remarkable happened in Jacksonville this week. And it had to do with sports, with a little social media mixed in. Now Jackson...
    2 views0 comments
    Are Dad's Seen As They Are or As They Are Perceived?
    Howard Wolpoff
    • Aug 13, 2013
    • 3 min

    Are Dad's Seen As They Are or As They Are Perceived?

    Last year, the diaper brand Huggies challenged the capabilities of dad's in handling the needs of their babies when they ran a TV ad camp...
    2 views0 comments
    How Can You Grow Your Small Business? Advertise
    Howard Wolpoff
    • Aug 7, 2013
    • 3 min

    How Can You Grow Your Small Business? Advertise

    You've succeeded. You have broken out of the rat race and launched your own business. Got the store front, found a good location, devel...
    4 views0 comments
    Sports Marketing......Locally
    Howard Wolpoff
    • Aug 3, 2013
    • 4 min

    Sports Marketing......Locally

    Sports Marketing is a form of marketing in which brands use sports entities to connect with both a broad and/or targeted group of consume...
    3 views0 comments
    Marketing to Men
    Howard Wolpoff
    • Jul 30, 2013
    • 3 min

    Marketing to Men

    It's amazing how the marketing world looks at men. Are they viewed as the bread winners? The family decision makers? People of influence...
    5 views0 comments
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